How a “Millennial” Benefits Advisor Sees the Employer Healthcare Space

How a “Millennial” Benefits Advisor Sees the Employer Healthcare Space

Benefits specialist Matt White has embraced his role as a “Millennial” benefits advisor. After hearing countless CFO’s repeat the defeatist mantra of “Rates go up, there’s nothing a company can do,” Matt went on a mission to bring new strategies to break that trend. Recently hired by the Maryland-based agency Employee Benefits Group to spearhead their implementation of innovative strategies, the move has been a resounding success for both clients and agency growth. We sat down with Matt to learn more about the role of the young innovator in employee benefits.

Brian Astrachan: You have led the charge bringing in innovative solutions for your clients. What motivates you to stay on the cutting edge of client strategies?

Matt White: Two things:

First, my wife is an HR Director at a local government contractor. I’ve seen firsthand the tremendous asset a benefit partner can be to HR professionals, the company bottom line, and also client employees when there is a strong partnership in place.

Second, prior to coming onboard with the Employee Benefits Group, I worked with a number of benefit brokers. I was inspired by a few that were seeking innovative ways to deliver advantages through employee benefits. It was awesome to watch the passion, the impact, and the strong partnership these advisors shared with their clients. Alternativelyand I get passionate about this I saw a number of advisors who operated under what I call the “trust me, I’ve been doing this a long time” mentality. Look around, the world is changing. I’ve said harshly to others that this is similar to doctors I met while working in the pharmaceutical industry who were still prescribing Ibuprofen the same as they had since the 70’s for virtually everything.

Ultimately, brokers have a tremendous opportunity to help out those in our communities. Healthcare is in flux right now, and a few are getting very rich at the expense of many – pay raises are often less than benefit cost increases. $1 Million spent in 2007 has become $2.4 Million in 2017 based on a PwC study reporting annual health insurance cost increases. Cost increases are becoming unbearable, and I believe we’re at a boiling point. Those willing to acknowledge the challenge and help clients stray from pessimist nonsense ‘that’s just the way it is’ thinkingwill be rewarded.

Tell me about some of the strategies you are most excited about bringing to clients, especially for clients that are self-funded.

Lately, I’ve been excited about working with clients to provide an empowered employee position. Here’s what I mean by that and how it benefits everyone: Employees often don’t understand their health benefits. It’s a line item deduction on their paystub. This is how I personally existed for much of my professional career. Health insurance can be monstrously complex, but my goal is to deliver it to employees in the palm of a hand, thanks to smartphones. HealthJoy helps with that tremendously, shout out to “JOY”.

I also like the idea of consumerizing healthcare for employees. Yeah, I made up the word “consumerizing,” but bear with me on this. Gone are the days where an employee can pay premiums, show up at a doctor’s office, hand over their medical card, and leave. That ‘easy button’ approach got expensive fast. Employees are now sharing more of the cost of their own healthcare than ever before, and it makes sense for them to ‘shop’ around to find the best value service. Something as simple as a blood panel can cost between $20 or $400…for the same exact blood panel.Traditionally we’ve found out the price only when it is sent by mail to us in the form of a bill. It’s an absurd way to do business that is, for some reason, acceptable in the medical community. That absurdity has no place in healthcare anymore.

I think a lot of brokers are doing well to add benefit administration technology offerings for clients since there’s still paper enrollments that exist. That said, I don’t count these tools as differentiating ones. They’re all virtually the same: open enrollment, carrier connections, reporting, and hopefully integration to payroll. Throw in a smartphone app and maybe a pretty user interface, and I’ve just described 90% of benefits administration platforms out there. That’s table stakes.

You have brought on a lot of new groups since the start of the year. How have you been able to effectively communicate new ideas that employers had never heard of?

References are huge. When you’re asking someone to take a risk and do something different than what they’ve been shown in the past and our proposals are differentI’d suggest a proof of concept. I reference a number of other case studies with real results and outcomes we’ve been able to create for other groups. I demand it from my technology partners as well. I’ve seen good boardroom ideas blow up when it came time to make rubber meet the road.

It’s fun to think creatively when working with amazing clients. We all have to start combating rising healthcare costs. I jokingly said to one client that they should buy stock in the carrier they were being fully-insured by to subsidize the cost of the insurancehis carrier had hit its quarterly goals in 27 out of the past 28 quarters. We joked considering that there was less risk in their stock performance than there was in his plan. In a later conversation, he admitted that he had actually looked into it, and had given the idea serious consideration.

Many consultants and agencies still adhere to the status quo. What advice would you give to those who want to adopt new strategies?

Changing and adopting new strategies is not easy but it’s completely worth it. Here’s why:

Through college, I worked at the Olive Garden, and I loved that job. I could probably still sing all the words to “That’s Amore” since it played 83 times per night. If I wasn’t on my server game on a given night and didn’t sing perfectly, the dressing we put on the salads would still provide an enjoyable dining experience. Today, I’ve chosen to work as a benefits broker. If brokers are not on their game on a given day, doing our absolute best for clients and their employees, there are massive consequences to employees’ health and financial well-being. This is a long-winded way of saying you’ve got to care deeply and be passionate about the people you serve. We look at spreadsheets, benefit summaries, and other data-filled grids for much of our day. That data represents human life and large portions of hard working employees’ personal wealth. The status quo isn’t good enough when what’s at stake are health and wealth – it’s just not.

If you care on a deeper level, you’ll seek out ways to help clients. You’ll end up finding other like-minded benefit professionals to speak with and collectively become better (I collaborate with other brokers all the time). If we get this right, we can really help those in our communities. Change and stepping away from the same ol’ status quo may not always be easy, but it’s completely worth it. I have the best job in the world and I refuse to not serve my clients to the best of my ability with the industry’s best ideas and partners. 

Announcing our new VP of Sales, Dave Mallen

Announcing our new VP of Sales, Dave Mallen

We’re thrilled to announce and welcome our new VP of Sales, Dave Mallen. Based in Chicago, Dave brings an extensive background in sales leadership and strategy in the healthcare technology space. He has success driving record growth, building and leading motivated sales teams. At HealthJoy, he will be responsible for leading and growing HealthJoy’s national distribution partnerships with benefits consultants, TPAs, and health plans.

Dave joins us from Paradigm Health, where he was the Regional VP of Sales, leading sales recruitment, strategy and execution. Before Paradigm, Dave spent nearly 7 years at Interactive Health as a leading producer and Regional Sales Manager, focused on strategic alliances, distribution partnerships, and direct sales initiatives with TPAs and benefits consultants.

“Dave is exactly the person we need at this stage in our growth.” said Doug Morse-Schindler, Co-Founder and President of HealthJoy. “Dave will be instrumental, not only in building out our distribution partnerships across the country with leading benefits advisors, health plans and TPAS, but internally, inspiring our team and sharpening our approach to this market. We are ecstatic to have him on our team.”

Dave, Welcome to HealthJoy! Tell us about yourself.

Thanks, I’m happy to be here. I grew up in northern California, went to Santa Clara University on a baseball scholarship, and followed my family to the Chicago suburbs after college. I’ve been married for two years to my lovely wife Julie, and we have two dogs together. Fitness is a big part of my life, and I love being outdoors, running, biking, and hiking with my wife and our families. We also love exploring Chicago’s food scene and traveling to new destinations.

Why HealthJoy?

I was originally drawn to the healthcare industry when my mom was diagnosed with Cancer, so working for a mission-driven organization is important to me. When I came across HealthJoy after leaving Paradigm, it seemed like too good an opportunity to pass up. I thrive in nimble startup environments where an opportunity exists to make a cross-functional, collaborative impact on a company. I’m excited to go the extra mile with a team of people that care about each other, their customers, and their product.

Artificial Intelligence and healthcare technology are two of the hottest and most innovative industries of our time, respectively. It’s exciting to have an opportunity to get in on the ground floor with one of the first companies in the space to bring AI to the employee benefits market. We have the right team, a battle-tested platform, incredible investors that are committed to our success, and an industry ripe with opportunity. I can’t wait to take this out to market.

At the end of the day, what really sold me was the culture and the people here. The team at HealthJoy is made up of some of the smartest, most driven people I’ve come across in my career. Our leaders are visionaries, with both a proven track record as entrepreneurs and a compelling vision for the future of healthcare. This place is also a lot of fun: the team brings so much energy to the office every day, and everyone is excited to take on new challenges in stride. This is truly a “work hard, play hard” environment, which is right up my alley.

What are you most excited to bring to HealthJoy?

My focus at HealthJoy is threefold: first, to expand our distribution partnerships with the most innovative benefits consultants, TPAs and health plans in their respective markets in a really strategic way; we don’t need to partner with everyone. I want partnerships with forward-thinking companies committed to cutting-edge consumer experiences, and cost containment strategies. Second, we’ll expand our sales enablement efforts around our partnerships, enabling our partners to differentiate their messaging and go-to-market strategies and win. Finally, I’m focused internally, honing our sales processes and building on the tight-knit, collaborative sales culture at HealthJoy.

 

Announcing HealthJoy’s $3 Million Series A Funding Round

Announcing HealthJoy’s $3 Million Series A Funding Round

Updated 2020: Read about our latest $30 Million Series C funding round here!

We’re very excited to announce that HealthJoy has closed a $3 Million Series A round of funding in partnership with investors that have both a track record of fostering success at innovative companies and a shared vision of intuitive, transparent healthcare experiences.

The round is led by Chicago Ventures, with participation from Social Capital, Sidekick Fund, and our seed-round lead GoHealth. Angel investments from leaders in technology and health innovation including Andrew Sieja, CEO of KCura; Brad Hoover, CEO of Grammarly, Ben Evans, CEO of OurHealth, Eduardo Vivas, Founder of Bright.com, and Jason Theofilis, CEO of MUNDOMedia also joined this round.

Our new partner Stuart Larkins, Partner at Chicago Ventures said of the partnership, “HealthJoy boasts a powerful combination of a world class team and groundbreaking technology with a proven approach to employee engagement, and unmatched cost containment results. They are in a unique position to impact a huge market with well-defined pain points, and we are excited to help fuel their growth.”

We’ve come a long way since our beginnings in the individual health insurance market nearly 4 years ago. We enrolled for over 50,000 members, learned a lot from our customers, and turned those insights into product iterations that have informed the platform that HealthJoy has become today. After successfully proving our engagement strategy and ability to contain costs for tens of thousands of individuals, HealthJoy entered the employee benefits market in 2016, distributing the platform to HR teams across the country through benefit advisors, third-party administrators, and health plans to help employers address the costs and complexity of health benefits.

Nearly 156 Million Americans have access to the healthcare system through employer-sponsored plans. As healthcare costs continue to rise, employees face higher deductibles and reduced coverage, increasing the need for trusted guidance and tools that help employees and their families understand their benefits packages, navigate the healthcare system, and manage costs. Our mission is to transform the healthcare experience for employees and their families through technology, expert advice, and partnerships with industry-leading services and advisors.

With this infusion of capital, we will focus on three areas: First, we will rapidly expand our national network of distribution partners, enabling benefits advisors across the country to leverage a proven engagement and cost containment solution. In that vein, we were thrilled to be named a preferred technology partner to the Benefit Advisors Network, the nation’s premier credentialed network of independent benefit advisory and consulting companies. We look forward to partnering with BAN agencies across the country, and other organizations like them.

Perry Braun, Executive Director of Benefits Advisors Network said of the partnership,“We are very excited to bring HealthJoy to our member agencies. Their technology is very impressive, and their leadership is very focused on the consumer experience which is in alignment with our vision and goals for the future of employee benefits.”

Second, we’ll look to build and grow strategic partnerships with innovative service, data and technology companies that enhance the capabilities of our platform and the value delivered to our members. Stay tuned for exciting partnership announcements already in the works, allowing our platform to go deeper into claims analytics, and deliver more powerful results employee health and financial well being.

Finally, we’re looking to hire incredible people in Chicago and remotely to help us iterate upon and improve our product, empower our customers, and support our team. Check out our open positions here, but if you have relevant experience, you believe in our mission, and you’re not afraid to work hard to make things happen, reach out.

About HealthJoy

HealthJoy engages employees through a mobile app powered by JOY, a virtual assistant that makes every healthcare decision a proactive, guided conversation. Whether connecting with a doctor virtually or a local specialist; researching a procedure, lowering prescription costs, or negotiating a medical bill, employees simply chat with JOY whenever they need help. The platform integrates a company’s health plan information and other benefits for personalized recommendations. JOY is fully supported by a team of healthcare concierge who help employees through more complex issues saving them time, money and frustration.  

For companies, HealthJoy’s platform provides comprehensive engagement, communications and cost containment tools that deliver unrivaled utilization rates and actionable insights. The platform also gives HR teams the ability to leverage push notifications to send personalized, relevant information to employees, and saves HR teams time by empowering employees to solve their own health care problems.

[gravityforms id=12]
<script type="text/javascript">if(!gform){document.addEventListener("gform_main_scripts_loaded",function(){gform.scriptsLoaded=!0}),window.addEventListener("DOMContentLoaded",function(){gform.domLoaded=!0});var gform={domLoaded:!1,scriptsLoaded:!1,initializeOnLoaded:function(o){gform.domLoaded&&gform.scriptsLoaded?o():!gform.domLoaded&&gform.scriptsLoaded?window.addEventListener("DOMContentLoaded",o):document.addEventListener("gform_main_scripts_loaded",o)},hooks:{action:{},filter:{}},addAction:function(o,n,r,t){gform.addHook("action",o,n,r,t)},addFilter:function(o,n,r,t){gform.addHook("filter",o,n,r,t)},doAction:function(o){gform.doHook("action",o,arguments)},applyFilters:function(o){return gform.doHook("filter",o,arguments)},removeAction:function(o,n){gform.removeHook("action",o,n)},removeFilter:function(o,n,r){gform.removeHook("filter",o,n,r)},addHook:function(o,n,r,t,i){null==gform.hooks[o][n]&&(gform.hooks[o][n]=[]);var e=gform.hooks[o][n];null==i&&(i=n+"_"+e.length),null==t&&(t=10),gform.hooks[o][n].push({tag:i,callable:r,priority:t})},doHook:function(o,n,r){if(r=Array.prototype.slice.call(r,1),null!=gform.hooks[o][n]){var t,i=gform.hooks[o][n];i.sort(function(o,n){return o.priority-n.priority});for(var e=0;e<i.length;e++)"function"!=typeof(t=i[e].callable)&&(t=window[t]),"action"==o?t.apply(null,r):r[0]=t.apply(null,r)}if("filter"==o)return r[0]},removeHook:function(o,n,r,t){if(null!=gform.hooks[o][n])for(var i=gform.hooks[o][n],e=i.length-1;0<=e;e--)null!=t&&t!=i[e].tag||null!=r&&r!=i[e].priority||i.splice(e,1)}}}</script> <div class='gf_browser_unknown gform_wrapper gform_legacy_markup_wrapper' id='gform_wrapper_12' > <div class='gform_heading'> <h3 class="gform_title">2021 HealthJoy Employee Benefits Insights eBook</h3> <span class='gform_description'>Testing form</span> </div><form method='post' enctype='multipart/form-data' id='gform_12' action='/blog/2017/08/' > <div class='gform_body gform-body'><ul id='gform_fields_12' class='gform_fields top_label form_sublabel_below description_below'><li id="field_12_8" class="gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_12_8' >First Name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_text'><input name='input_8' id='input_12_8' type='text' value='' class='large' placeholder='First Name' aria-required="true" aria-invalid="false" /> </div></li><li id="field_12_9" class="gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_12_9' >Last Name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_text'><input name='input_9' id='input_12_9' type='text' value='' class='large' placeholder='Last Name' aria-required="true" aria-invalid="false" /> </div></li><li id="field_12_4" class="gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_12_4' >Email<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_email'> <input name='input_4' id='input_12_4' type='text' value='' class='large' placeholder='Email' aria-required="true" aria-invalid="false" /> </div></li><li id="field_12_5" class="gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_12_5' >company name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_text'><input name='input_5' id='input_12_5' type='text' value='' class='large' placeholder='Company name' aria-required="true" aria-invalid="false" /> </div></li><li id="field_12_6" class="gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_12_6' >Company Size<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_select'><select name='input_6' id='input_12_6' class='large gfield_select' aria-required="true" aria-invalid="false" ><option value='' selected='selected' class='gf_placeholder'>Company Size</option><option value='1-100' >1-100</option><option value='100-500' >100-500</option><option value='500-3000' >500-3000</option><option value='3000-1000' >3000-1000</option><option value='10000+' >10000+</option></select></div></li><li id="field_12_7" class="gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_12_7' >Which Best Describes You?<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_select'><select name='input_7' id='input_12_7' class='large gfield_select' aria-required="true" aria-invalid="false" ><option value='' selected='selected' class='gf_placeholder'>Which Best Describes You?</option><option value='Employer' >Employer</option><option value='Benefit Consultant' >Benefit Consultant</option><option value='TPA' >TPA</option><option value='PEO' >PEO</option><option value='Other' >Other</option></select></div></li></ul></div> <div class='gform_footer top_label'> <input type='submit' id='gform_submit_button_12' class='gform_button button' value='Get Your eBook' onclick='if(window["gf_submitting_12"]){return false;} window["gf_submitting_12"]=true; ' onkeypress='if( event.keyCode == 13 ){ if(window["gf_submitting_12"]){return false;} window["gf_submitting_12"]=true; jQuery("#gform_12").trigger("submit",[true]); }' /> <input type='hidden' class='gform_hidden' name='is_submit_12' value='1' /> <input type='hidden' class='gform_hidden' name='gform_submit' value='12' /> <input type='hidden' class='gform_hidden' name='gform_unique_id' value='' /> <input type='hidden' class='gform_hidden' name='state_12' value='WyJbXSIsImFkODg5MTk3ZmY1MDIyZGVjZjEyNWI2ODk1Y2YyMGZiIl0=' /> <input type='hidden' class='gform_hidden' name='gform_target_page_number_12' id='gform_target_page_number_12' value='0' /> <input type='hidden' class='gform_hidden' name='gform_source_page_number_12' id='gform_source_page_number_12' value='1' /> <input type='hidden' name='gform_field_values' value='' /> </div> </form> </div>
[gravityforms id=1]
<div class='gf_browser_unknown gform_wrapper gform_legacy_markup_wrapper' id='gform_wrapper_1' > <div class='gform_heading'> <h3 class="gform_title">State of the Benefits Survey eBook - 1-Col</h3> <span class='gform_description'>Testing form</span> </div><form method='post' enctype='multipart/form-data' id='gform_1' action='/blog/2017/08/' > <div class='gform_body gform-body'><ul id='gform_fields_1' class='gform_fields top_label form_sublabel_below description_below'><li id="field_1_8" class="gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_1_8' >First Name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_text'><input name='input_8' id='input_1_8' type='text' value='' class='large' placeholder='First Name' aria-required="true" aria-invalid="false" /> </div></li><li id="field_1_9" class="gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_1_9' >Last Name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_text'><input name='input_9' id='input_1_9' type='text' value='' class='large' placeholder='Last Name' aria-required="true" aria-invalid="false" /> </div></li><li id="field_1_4" class="gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_1_4' >Email<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_email'> <input name='input_4' id='input_1_4' type='text' value='' class='large' placeholder='Email' aria-required="true" aria-invalid="false" /> </div></li><li id="field_1_5" class="gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_1_5' >company name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_text'><input name='input_5' id='input_1_5' type='text' value='' class='large' placeholder='Company name' aria-required="true" aria-invalid="false" /> </div></li><li id="field_1_6" class="gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_1_6' >Company Size<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_select'><select name='input_6' id='input_1_6' class='large gfield_select' aria-required="true" aria-invalid="false" ><option value='' selected='selected' class='gf_placeholder'>Company Size</option><option value='1-100' >1-100</option><option value='100-500' >100-500</option><option value='500-3000' >500-3000</option><option value='3000-1000' >3000-1000</option><option value='10000+' >10000+</option></select></div></li><li id="field_1_7" class="gfield gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_1_7' >Which Best Describes You?<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_select'><select name='input_7' id='input_1_7' class='large gfield_select' aria-required="true" aria-invalid="false" ><option value='' selected='selected' class='gf_placeholder'>Which Best Describes You?</option><option value='Employer' >Employer</option><option value='Benefit Consultant' >Benefit Consultant</option><option value='TPA' >TPA</option><option value='PEO' >PEO</option><option value='Other' >Other</option></select></div></li></ul></div> <div class='gform_footer top_label'> <input type='submit' id='gform_submit_button_1' class='gform_button button' value='Get Your eBook' onclick='if(window["gf_submitting_1"]){return false;} window["gf_submitting_1"]=true; ' onkeypress='if( event.keyCode == 13 ){ if(window["gf_submitting_1"]){return false;} window["gf_submitting_1"]=true; jQuery("#gform_1").trigger("submit",[true]); }' /> <input type='hidden' class='gform_hidden' name='is_submit_1' value='1' /> <input type='hidden' class='gform_hidden' name='gform_submit' value='1' /> <input type='hidden' class='gform_hidden' name='gform_unique_id' value='' /> <input type='hidden' class='gform_hidden' name='state_1' value='WyJbXSIsImFkODg5MTk3ZmY1MDIyZGVjZjEyNWI2ODk1Y2YyMGZiIl0=' /> <input type='hidden' class='gform_hidden' name='gform_target_page_number_1' id='gform_target_page_number_1' value='0' /> <input type='hidden' class='gform_hidden' name='gform_source_page_number_1' id='gform_source_page_number_1' value='1' /> <input type='hidden' name='gform_field_values' value='' /> </div> </form> </div>
[gravityforms id=9]
<div class='gf_browser_unknown gform_wrapper gform_legacy_markup_wrapper' id='gform_wrapper_9' > <div class='gform_heading'> <h3 class="gform_title">10 Benefits Presentation Tips from TED Talks eBook - 2-Col (Pop-up)</h3> <span class='gform_description'></span> </div><form method='post' enctype='multipart/form-data' id='gform_9' action='/blog/2017/08/' > <div class='gform_body gform-body'><ul id='gform_fields_9' class='gform_fields top_label form_sublabel_below description_below'><li id="field_9_8" class="gfield gf_left_half gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_9_8' >First Name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_text'><input name='input_8' id='input_9_8' type='text' value='' class='large' placeholder='First Name' aria-required="true" aria-invalid="false" /> </div></li><li id="field_9_9" class="gfield gf_right_half gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_9_9' >Last Name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_text'><input name='input_9' id='input_9_9' type='text' value='' class='medium' placeholder='Last Name' aria-required="true" aria-invalid="false" /> </div></li><li id="field_9_4" class="gfield gf_left_half gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_9_4' >Email<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_email'> <input name='input_4' id='input_9_4' type='text' value='' class='medium' placeholder='Email' aria-required="true" aria-invalid="false" /> </div></li><li id="field_9_5" class="gfield gf_right_half gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_9_5' >Company name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_text'><input name='input_5' id='input_9_5' type='text' value='' class='medium' placeholder='Company name' aria-required="true" aria-invalid="false" /> </div></li><li id="field_9_10" class="gfield gf_left_half gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_9_10' >Company Size<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_select'><select name='input_10' id='input_9_10' class='large gfield_select' aria-required="true" aria-invalid="false" ><option value='' selected='selected' class='gf_placeholder'>Company Size</option><option value='1-100' >1-100</option><option value='100-500' >100-500</option><option value='500-3000' >500-3000</option><option value='3000-1000' >3000-1000</option><option value='10000+' >10000+</option></select></div></li><li id="field_9_7" class="gfield gf_right_half gfield_contains_required field_sublabel_below field_description_below gfield_visibility_visible" ><label class='gfield_label' for='input_9_7' >What Describes You?<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_select'><select name='input_7' id='input_9_7' class='large gfield_select' aria-required="true" aria-invalid="false" ><option value='' selected='selected' class='gf_placeholder'>What Describes You?</option><option value='Employer' >Employer</option><option value='Benefit Consultant' >Benefit Consultant</option><option value='TPA' >TPA</option><option value='PEO' >PEO</option><option value='Other' >Other</option></select></div></li></ul></div> <div class='gform_footer top_label'> <input type='submit' id='gform_submit_button_9' class='gform_button button' value='Get Your eBook' onclick='if(window["gf_submitting_9"]){return false;} window["gf_submitting_9"]=true; ' onkeypress='if( event.keyCode == 13 ){ if(window["gf_submitting_9"]){return false;} window["gf_submitting_9"]=true; jQuery("#gform_9").trigger("submit",[true]); }' /> <input type='hidden' class='gform_hidden' name='is_submit_9' value='1' /> <input type='hidden' class='gform_hidden' name='gform_submit' value='9' /> <input type='hidden' class='gform_hidden' name='gform_unique_id' value='' /> <input type='hidden' class='gform_hidden' name='state_9' value='WyJbXSIsImFkODg5MTk3ZmY1MDIyZGVjZjEyNWI2ODk1Y2YyMGZiIl0=' /> <input type='hidden' class='gform_hidden' name='gform_target_page_number_9' id='gform_target_page_number_9' value='0' /> <input type='hidden' class='gform_hidden' name='gform_source_page_number_9' id='gform_source_page_number_9' value='1' /> <input type='hidden' name='gform_field_values' value='' /> </div> </form> </div>